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Urban Buzz Factor Artist Spotlight: Zar Da Merc – “Rolling Stone”

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As the music industry embarks on a new era of emcees, rapper Zar da Merc is destined to leave his own imprint in the game. His versatility and dynamic stage presence puts him in a league of his own. He has one of the genre’s most distinctive voices. Zar da Merc is able to captivate his audience in a way that many Hip-hop acts can’t. The dynamic wordsmith was raised in Paterson New Jersey for most of his life but was born in Day County Florida. Merc was inspired by many great artists such as Big Pun, Eminem, The Notorious B.I.G, 2Pac, Jay-Z and DMX. But he’s mostly inspired by the art of Hip Hop itself.

Zar da Merc is like a new strain of Hip Hop. He has a flawless flow and his lyrical prowess is amazing. He combines raw intensity, and originality with dynamic soul-stimulating rhythms. Zar da Merc breathes life into tracks with a clever delivery and an equally clever mind-state. He’s always been fascinated and passionate about music and had dreams to pursue it. In 2006, he dropped his first mixtape entitled “Me, Myself, and the Streets.” In 2010, Merc released his second project called “Tell All Mixtape Part 2,” which spawned the hit single “Born to Rap.” More importantly, that year his live performances caught the attention of the renowned Underground Music Awards. Merc was awarded “Best Live Performance Of The Year.”

Strength grows out of struggle. Overcoming hardship builds great character. Zar da Merc has triumphed over many hardships. Today, his biggest motivation comes from the beautiful baby girl who came into his life two years ago. Equally important, he recently reconnected with his “brothers” Richy Lullaby, Mane Event, Billy C, and Uncle T to create a coalition named “House Of Music Ent NJ.” They created a single called “Rolling Stone,” which has received kudos from DJ’s and mixshows across the country. Zar da Merc’s music has been heard on Hip Hop Nation on Sirius/XM radio and on Power 105.1FM in NYC. His latest mixtape project is called “Before The Throne.” Merc’s unique selling proposition is that he stays to true to his essence. He writes about his reality and his mission is to take the listener on a journey into his world. Respect the grind and join the movement. Log on to www.zardamerc.com.

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