From the streets of Inglewood, CA, to the upper echelons of the music industry, L.A.rry L.A.vell, born Demetri Larry, has crafted a career that is as inspiring as it is impactful. With an ear for timeless sounds and a relentless work ethic, this celebrated producer and record label executive has built an empire rooted in authentic artistry and entrepreneurial ambition. L.A.rry L.A.vell co-founded the independent record label Gettin Quik Paper alongside The Don Duhon in 2006. After years of developing talent and making waves in the underground scene, the label officially incorporated in 2018. His production credits and strategic partnerships have positioned him as one of the industry’s hidden powerhouses, with a stake in over 150+ records spanning multiple genres. L.A.rry L.A.vell’s influence in music is undeniable, having worked with some of the biggest names in the game, including Sonny Digital, Spliffstar, and Bernadette Cooper of Klymaxx. His work has also landed on major platforms, with notable placements on VH1’s ‘Rob & Chyna’, further cementing his versatility and impact in the entertainment space. L.A.rry L.A.vell has been instrumental in the production of several recent releases, showcasing his ability to mold diverse sounds into industry-shaping anthems. Some of his most recent collaborations include:
Young Keefa & L.A.rry L.A.vell at the Foundation Room at the House of Blues in Las Vegas, NV | Photo Cred: @FreshArt713